Role: Director

Client: Allure

Directed and Produced several episodes for Allure’s series “I’ve Never Tried”. For this series, we leaned into Extreme Beauty procedures and took the audience on a journey step-by-step of each technical process. The show provided both craft and technical insights and EP. 1 gained over 1+ Million views.

For Ep. 2 of “I’ve Never Tried”, I worked closely with my colleague and talent Meah Barrington to tell the story of her first “Big Chop”. The series highlighted individuals interested in participating in more extreme beauty procedures and Meah’s Big Chop also provided an avenue to talk about her hair experience and history as a black female.

/ Editorial Video

/ Youtube - Format

/ Beauty